Page rank is one of the most crucial factors that search engines use to determine how your website will rank in its search results. It measures how important your website is, based on the number and quality of links that are pointing to your site. The most well-known method of evaluating internet pages is the…
Off-page SEO is one of the most crucial aspects of SEO. It refers to all of the measures you can take outside of your website to improve your rank in the search engines. Several different factors go into off-page SEO, and it can be a complex process. In this blog post, we will discuss what…
In the global online marketplace, website links are a valuable commodity. Not only do they drive traffic and help build brand awareness, but they also play an important role in the search engine optimization (SEO) of a website. Nofollow is a link attribute used on links to prevent search engines from following the link. Nofollow…
Domain authority is one of the most important metrics you can track for your website. It measures how well your website performs on search engine results pages (SERPs). A high domain authority means that your website is more likely to rank high in SERPs, and a low domain authority means that you will have a…
We often liken search engine optimization (SEO) to a fight. For your site to rank higher, you have to outsmart your competitors. But as with most fights, there are rules. The first rule about SEO is that Google’s algorithm is a black box. It’s more of a black warehouse the size of a skyscraper, filled…
Linking is one of the most critical factors in website ranking. The higher and more relevant the quality of incoming links, the higher a website ranks. Search engines like Google use anchor text as one of the most important ranking factors for websites. Anchor text is the clickable highlighted or underlined word/phrase that appears as…